Even though there are more homes for sale right now, a lot of buyers are still struggling to find the right fit at the right price. Sometimes the layout doesn’t work, sometimes the house needs too many updates, or sometimes everything just feels kind of the same.

 

 

Why is that? Right now, a lot of builders have more finished homes sitting on the market than usual. And since they’re running a business, they don’t want those houses just sitting there — they want them sold before they start building more. That motivation can really work to your advantage.

 

Lance Lambert, Co-Founder of ResiClub, says it best:

 

According to the National Association of Home Builders, 66% of builders offered sales incentives in August. That’s not only the highest level we’ve seen this year — it’s the biggest jump in the past five years.

 

 

 

One of the top perks builders are offering right now is lowering the price. In fact, NAHB reports that nearly 40% of builders are making price cuts (check out the graph below):

 

 

On average, builders are knocking about 5% off the price. And for a buyer, that 5% could be the difference between settling for a house that’s just okay and finally landing one that really fits your needs.

 

Think about it this way: on a $500,000 home, a 5% price cut means you’d save $25,000.

 

Even if the builder you’ve got your eye on isn’t willing to lower the price, they usually have other ways to sweeten the deal. As Realtor.com puts it:

 

“. . . there are deals to be found in the market for new homes, with builders increasingly willing to negotiate on price or offer incentives such as rate buydowns and closing cost assistance.”

 

As a buyer, you likely already have a picture in your head of your dream home. After all, you’re not just buying any house — you’re buying your house. The one with the space, features, and lifestyle you’ve been looking for. That’s where new construction can really shine, because they often offer:

 

• Spacious kitchens and open floor plans

• Energy-efficient designs (which can mean lower utility bills 🙌)

• Built-in smart home features

• Fewer repair worries from the start

 

With the incentives available right now, getting into a new home is more doable than it’s been in years.

 

If you’re thinking about jumping on this opportunity, make sure you bring your own agent along. Remember, the builder’s rep is there to protect the builder’s bottom line — not yours. That’s why having your own agent matters. They’ll:

 

• Break down the numbers so you see the real costs

• Point out which incentives are legit (and which are just fluff)

• Handle the negotiating so you get the best deal

• Always put your best interests first

Bottom Line

If you haven’t found a home you love yet, the new construction market is full of opportunities right now. With record incentives, price drops, and builders eager to sell, it’s one of the best times in years to buy new.

 

Wondering how much today’s incentives could boost your budget? Let’s connect and check out what builders are offering in our area.